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CoLAB

余志光與林偉雄於2003年成立CoDesignLtd，主要從事品牌形象設計。其後於2010年開拓了CoLAB平台，召募青年設計師，專門開發為非牟利團體、社福機構及社會企業的設計工作。

 

已進行項目包括新生精神病康復會屬下社企「Cafe330」的品牌形象設計、推行食物回收及援助計劃的「惜食堂」標誌及網站設計，以及「區區肥皂」的整體品牌策略及設計等。

 

最近CoLAB開展了「不，完美」運動，宣揚擁抱不完美的新態度，繼續嘗試以創意及設計，推動社會正面發展。

 

 

Eddy Yu and Hung Lam established CoDesign Ltd in 2003, which specializes in visual branding design. Trying to promote social betterment by design, they founded CoLAB in 2010 as a new platform connects young designers with NGOs and social enterprises.

 

Designproject collaborated include brand identity design for “Café 330” operated by New Life Psychiatric Rehabilitation Association; logo and website design for “Food Angel”, a charitable organization focusing on fighting against hunger and food waste, as well as overall branding for “So…Soap!”, a local community

 

Lately, CoLAB starts project “I’MPERFECT”, a movement promoting appreciation on imperfection,further enhancing social innovation through creativity and design.

 

不，完美

I’mperfect

 

世界本就是不完美。如果世界是完美的，我們便沒有成長或進步的空間。所以不完美是自然的，它也是所有完美事物的種子。

 

另一方面，不完美是主觀的，因為不同的人有不同的觀點與角度；不完美也是相對的，因為人與事的完美往往視乎情況而定。

 

所以，不完美？不，完美！

 

I’mperfect是由香港的CoDesign公司發起的一項運動，旨在鼓勵大家不要盲目地追求完美，並應嘗試接受及欣賞日常各事、物、人(包括我們自己)的不完美。我們的工作，是通過與全球各地夥伴的共同創作，提高善用資源的意識和改善人與人之間的關係，使我們的社會更環保，更和諧。

 

我們嘗試以創意及設計融合商業、社會及環保理念。

 

我們致力開拓商機，並同時改進社會。

 

 

The world we live in is imperfect. If there were a perfect world, we would have no place to grow, transform or evolve. So imperfection is natural, because within it, there lies the seed of perfection.

 

On the other hand, imperfection is subjective, as different people may have different perspective; imperfection is conditional, as someone or something imperfect in one context may be perfect in another.

 

Imperfect? No, I’mperfect! 

 

Initiated by CoDesign in Hong Kong, I’MPERFECT is a movement that encourages appreciation on imperfection of the things we use, the people around us as well as ourselves.Through partnerships around the globe, we work to consciously improve the use of our limited resources and people relations to create a greener and more harmonious society. 

 

By creativity and design, we try to integrate commercial, social and environmental values.

 

We make business, while making a difference.

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